Hello, my name is Trung.
A highly accomplished Communications Manager and Creative Design Specialist currently contributing expertise to the IDP Vietnam Education Group.
I offer a rare and powerful combination of skills, including Graphic Design, Video Editing, and Professional Photography, enabling me to deliver a comprehensive, end-to-end creative perspective to every communication and marketing campaign.
My extensive marketing background spans diverse sectors—including Agency, Journalism/Media, Technology, and Education—providing a deep understanding of varied market dynamics.
Notably, I have directly managed and successfully executed large-scale events, including those with over 23,000 attendees, demonstrating exceptional organizational and leadership capabilities.
Welcome to my Portfolio.
Comprehensive Design Tool Mastery
Animate/Flash
Specialist
High-End Video Production & Editing
Web Design (UX/UI) & Responsive Development
Content Strategy & Performance Marketing
Professional Photography & Advanced Retouching
2024-Now
Head of Media
Managed and led the Media department at IDP Vietnam, a subsidiary of a global education leader specializing in student placement and IELTS testing.
Key Responsibilities: Directed content strategy, conceptualized media plans, and oversaw execution across all platforms, ensuring brand consistency and direct contribution to the organization's core business objectives.
2023-2024
Art & Creative Manager
Spearheaded all media and visual communication for world-class sporting events, including IRONMAN Triathlon, Techcombank Marathon (Hanoi & HCMC), and IRONKIDS.
High-Quality Production: Leveraged expertise in photography and design to directly produce high-quality visual and video content, significantly boosting participant engagement and promoting large-scale tournaments effectively.
2020-2023
Visual supervisor
Played a pivotal role in transitioning from agency-side to client-side, overseeing the brand visuals for a leading global mobile technology corporation.
Noteworthy Achievement: Ensured strict adherence to vivo’s global Brand Guidelines and delivered significant cost savings by minimizing reliance on external agency services.
2018-2020
Media team leader
Promoted from Senior Graphic Designer to lead a large and talented Media team at Ringier Vietnam, a subsidiary of the Swiss media group Ringier.
Strategic Oversight: Managed the visual strategy and ensured image quality for the MuabanNhadat website, as well as high-profile publications like ELLE and Marry Network.
Result: Successfully executed all company marketing campaigns until the parent company's strategic withdrawal from the Vietnamese market post-COVID-19 pandemic.
2014-2018
Senior Graphic Designer & Video editor
Pioneering Role: Served as a Senior Designer at V-Brand (the in-house Agency of VnExpress, one of Vietnam's largest news outlets).
Innovation Leader: Pioneered the successful introduction of Longform (E-Magazine) design to replace traditional static articles in the Vietnamese news landscape, setting a new visual content benchmark quickly adopted by major competitors (Zingnews, Dan Tri).
2012-2014
Graphic Art Designer & Video editor
Agency Success: Contributed to Ogilvy One – one of America's top advertising agencies.
Key Contributor: Was a crucial team member instrumental in securing major contracts and consistently winning key client pitches, establishing the agency's market leadership in dynamic banner design at the time.
2011-2012
Trainee Cameraperson & Post-Production Editor
Foundation & Shift: Initially recruited as a designer but quickly shifted to a Cameraperson and Post-Production role in the News Department due to aptitude for visual storytelling.
Core Value: This experience instilled strict discipline and high-speed workflow required in a news environment, building a robust foundation in visual storytelling crucial for subsequent multimedia roles.
As demonstrated, my experience spans a highly diverse range, including Agency, Client-side, Journalism, and Technology. This breadth not only expands my knowledge base but also serves as proof of my rapid adaptability and consistently high performance.
In the creative field, the continuous pursuit and assimilation of new inspiration are paramount. Every change in my work environment has been a strategic advancement, enabling me to enrich my 'bank' of creative resources, maintain a pioneering mindset, and ensure that my contributions are always fresh, impactful, and cutting-edge.
Trung Le
ART DIRECTION
Moments captured accidentally or intentionally in my career.
Here's how I created my Key visual from the begin
Here's how we film IRONMAN and Marathon races
ORIENTATION
In my view, a successful designer relies not just on skill and creativity, but also on understanding how to effectively communicate and guide the audience's perception—in essence, knowing how to 'psychologically manipulate' the recipient to ensure the message is delivered most effectively through the final product.
To achieve this, one must possess empathy and the ability to actively listen. Crucially, you must genuinely love your work, your colleagues, and your clients. When you have passion for something, you gain the determination and drive to excel, leading to results that often exceed expectations.
Furthermore, I believe that if you truly want to "Think outside the box," you must first fundamentally understand what that "box" is.
Thank you for visiting my portfolio.
Phone: 0933 83 2323 (Zalo, WhatsApp, Viber, Telegram)
Mail: [email protected]
Skype: leminh.trung
Facebook: trung.le.10
Instagram: trung_lm
Address: 139 Ly Chinh Thang stress, Vo Thi Sau ward, District 3, HCMC
Webstie: t-t.media/Portfolio/TrungLe